A year to remember – LexRex does 2019
As the festive season draws near we’re pretty amazed by the year that we’ve had – celebrating 7 years in business, new team members and record breaking year of PR coverage for our clients and more. We’re looking forward to an exciting 2020 and in true PR style we couldn’t leave 2019 without sharing some of our highlights.
7 years in business
LexRex Communication celebrated seven years in business this year and it has been fantastic to look back over the growth of the business with such fantastic clients and some pretty impressive milestones achieved. We celebrated and the LexRex family came together at Grand Pacific on Thursday 10 October to raise a glass and of course a selfie frame. Founded In 2012 by Managing Director and founder, Victoria Moffatt we are the only specialist legal communications agency outside of London, and over the past 7 years LexRex has built a roster of specialist and award-winning law firms. That is certainly a highlight worth celebrating.
Amazing new clients
We continued to expand our reach across the boutique law firm market this year with new clients, firstly we were appointed by Court of Protection specialist Hugh Jones Solicitors early this year. Hugh Jones Solicitors is the biggest firm of independent Court of Protection solicitors in the country and throughout this year we have landed some fantastic coverage across specialist press, with comments and interviews. We were also delighted to welcome our new client, employment law experts Robinson Ralph last month and landed employment solicitor and founder, Simon Robinson an interview on BBC Radio Stoke to comment on the latest employment law issues in the national news – not a bad way to welcome a client on board.
Launch of a new legal sector event series
For some time we have wanted to do series of events that could add value to our clients and others in the northern legal market; this year we hosted our first panel event with Chambers and Partners. We invited the Chambers and Partners Guide editors up to Manchester to share their insights into how the Guides are prepared, the rankings decided and how law firms can create submissions that stand out from the crowd. Not only was it of huge value to attendees, we will be creating video content and expert guides to roll out in the new year.
Specialist media training
We delivered expert media training and created the next round of legal PR superstars. Whether it is challenging questions on the court steps at the right hand of a key client or an interview on a breaking news topic on the breakfast TV couch, we have created specialist Media Training for Lawyers and have delivered it throughout this year to some amazing candidates. It is a course that is in demand and we’re lining up dates for 2020 as we speak.
Growing the team
We welcomed new team members into the LexRex family this year, expanding the reach of our talented PR expertise. PR specialist Sophie Chadwick and marketing specialist Sarah Wilde joined us this year and we have hosted our strategy days as a team throughout the year enabling us to build even more value for our clients and the northern legal market.
We continue to scale the business and we are proud to grow a specialist team of PR, media, communications marketing and social media experts that can deliver outstanding results for the legal sector. We also have exciting plans for expansion in 2020 so watch this space,
Award worthy PR coverage
We delivered record breaking and award-worthy coverage. Over the summer we created the Pet-nups media campaign with Maguire Family Law and, amongst national press and radio coverage including The Guardian, The BBC and The New York Post, we even saw the campaign feature on BBC’s long-standing panel show, Have I Got News For You. As we head into 2020, not only is the press interest in this still buzzing, we also saw the campaign shortlisted for a prestigious Chartered Institute of PR Award.
As the year draws to a close we saw a record-breaking volume of coverage over the past couple of months and throughout the year we seen media highlights in The Times, The Guardian, The Telegraph, Marie Claire, LadBible. The Mirror, BBC, Fox News and The New York Post to name but a few.
Here’s to even more amazing media highlights and headline grabbing press for LexRex clients in 2020.